Campaign Moderation: Help gain the upper hand while using UGC to promote your business

Our Online campaign moderation offerings help to maintain brand reputation, prevent harmful or inappropriate content, enforce community guidelines and ensure a safe and positive environment for participants and audiences.
campaign moderation

Benefits of Campaign Moderation

Foiwe’s appoints a group of experts, each with certain role to execute in the campaign in a very short span of time.
Prevent trolling
An effective tool against internet trolls who present themselves to trample on business reputation online. Our effective live stream moderation services thwarts trolling by swiftly detecting and addressing it. User discussions often take a turn for the worse when talking about brands. Foiwe ensures filtering out inappropriate ideas.
Multilingual team
Manage user generated text in multiple languages. Our multilingual text moderation team ensures effective content review and communication across diverse audiences, enhancing inclusivity and cultural sensitivity.
Live 24/7
Round-the-clock moderation service keeps chats clean while sustaining the natural flow of conversation. Any content that is offensive and in violation of policies is discarded during the live communication or when flagged.
Remove hate speech and spam
An integrated software tool to censor unwanted text helps skip hours of manual reading. Foiwe ensures that user-generated content adheres to community guidelines and platform policies, creating a safe and respectful online environment.
0 M

Items Moderated each day 

10 M
Live Streams each day
10 K
Profiles Reviewed each day
10 Y
of Experience
10 %
Availability

Empowering your business with Individualized solution

While a few platforms are tackling the issues related to content moderation, others are still in the process of determining their starting point. In contrast, we have already successfully implemented it. Experience our AI content moderation at its finest with ContentAnalyzer

With your dedicated account manager, as a single point of contact and accessible round the clock over the phone or messenger, you get a personalized support and swift communication literally in real time. We aim at seamless problem-solving, enhancing overall satisfaction on our service delivery and partnership effectiveness through continuous communication across multiple channels.

Content moderation for an app demands a tailor-made solution aligned with your project’s unique requirements. Our customized offerings ensure that the moderation process effectively aligns with your content types, user demographics and compliance mandates. We are your extended team working together towards user safety, platform integrity and user experience.
We understand that real-time implementation of moderation guideline changes in an app is crucial for maintaining user safety and adherence to evolving content standards. Swift updates prevent harmful or inappropriate content from slipping through the cracks, ensuring a responsive and adaptable moderation system that protects both users and the app’s reputation.

Applications and Capabilities

Campaign Moderation has the convenience to manage your presence in a range of content platforms, with a collaborative team of experts.  

Applications

  • Mass communication platforms
  • Twitter, Facebook, Instagram handles
  • Digital Campaigns

Capabilities

  • Community Management policies and enforcers to seamlessly run user communities online.
  • Quick Turnaround Time
  • Project Based Approach
  • Real Time and 24x7 availability

Speak with our subject matter experts

campaign moderation

The Working of Campaign Moderation

What is Campaign Moderation?

It is just the collection of moderators chosen to maintain a given area of service. This includes one or more types of moderation’s, each with a distinct area of interest. Campaign Moderation consist of both automated and reactive moderation in order to prevent explicit or disrespectful content from appearing on the website.   

The UGC Moderations in campaigns are broadly classified as follows: 

  • Pre-Moderation 
  • Post-Moderation 
  • Reactive-Moderation 
  • Distributed-Moderation 
  • Automated-Moderation 

Each of these functions are allocated to members of the same team who work on a specific brand. In upholding policies and preventing inadvertent moderation, Foiwe’s campaign moderation endeavors to do its best. 

Related Services

Sneak peak to other services that we offer 

Case Studies and Reports

Campaign moderation refers to the practice of overseeing and controlling the content and interactions associated with marketing or advertising campaigns, particularly in the digital space. These campaigns can encompass a wide range of media, including social media posts, emails, advertisements and user-generated content. The primary aim of campaign moderation is to maintain brand integrity, adhere to industry regulations and foster a safe and respectful environment for both businesses and their audiences.

Campaign moderation plays a pivotal role in safeguarding the reputation of brands and the trust of consumers. Here’s why it’s indispensable:

1.Brand Reputation:

In the digital age, a single negative comment or inappropriate content within a campaign can tarnish a brand’s image. Effective moderation helps ensure that campaign messaging remains consistent and positive.

2. Compliance and Legal Obligations:

Many industries have strict regulations governing advertising and marketing. Moderation ensures campaigns comply with these regulations, avoiding costly legal issues.

3. User Engagement:

Campaign moderation facilitates constructive and respectful interactions with users. It fosters a sense of community and encourages engagement with the brand.

4. Content Relevance:

Moderation ensures that campaign content remains relevant to the target audience, increasing the likelihood of conversions and engagement.

5. Mitigating Risks:

By promptly addressing negative comments, spam, or offensive content, moderation reduces the risks associated with online campaigns.

Campaign moderation can take various forms depending on the medium and the goals of the campaign. Here are some common types:

1. Social Media Moderation:

Monitoring and managing comments, posts, and interactions on social media platforms to maintain a positive brand image.

2. Email Moderation:

Screening and filtering email responses and managing subscriber lists to ensure campaign effectiveness.

3. User-Generated Content (UGC) Moderation:

Reviewing and approving user-generated content submissions, such as reviews, testimonials, or contest entries.

4. Ad Content Moderation:

Ensuring that advertisements and promotional content meet platform guidelines and industry standards.

Effective campaign moderation involves a combination of technology and human oversight. Here’s how to approach it:

1. Define Clear Guidelines:

Establish clear moderation guidelines that align with your campaign’s objectives and industry regulations.

2. Automated Tools:

Implement automated content filtering tools to flag potentially problematic content based on predefined criteria.

3. Human Moderators:

Employ trained human moderators to review flagged content, make context-sensitive decisions, and maintain a nuanced understanding of your brand and audience.

4.Real-Time Monitoring:

Actively monitor campaign interactions and content in real-time to promptly address issues as they arise.

5. Feedback Loop:

Create a feedback loop between the moderation team and campaign creators to continuously improve the moderation process.

The cost of campaign moderation varies based on factors such as campaign scale, complexity, and the level of human involvement. Automated tools can be cost-effective for basic moderation, while larger campaigns or those requiring specialized expertise may incur higher costs. It’s essential to balance the cost of moderation with the potential risks and benefits associated with the campaign.

technology-communication-icons-symbols-concept

Blog Articles

For important updates, news and resources. 

Connect with Us to Know
How Foiwe Can Help Your Business